What Is A Business Referral Program? | business services

A referral program is the term used to describe a business arrangement in which a company offers incentives to individuals or other businesses for referring customers to the merchant’s business, products or services.Why Have a Referral Program?There are many reasons to have a referral program for your business. Some of those reasons include:”Word-of-Mouth” advertising, even in the digital age where referrals are given on any given social network at any time, is still a very critical element of many business’s consumer bases. There is simply no replacement for a consumer referred to a business from a friend, family, or co-worker. These referrals already come with a default sense of trust in you and your brand. It is only up to you to supply their needs for products or services, and to give them the highest-quality customer service to retain them.Many consumers are bargain hunters. They will gladly work to find you new consumers if it means they will be rewarded, discounted or gifted with valuable products and services. Simply having a referral program in place may encourage others to actively work to your benefit, because of the benefit to themselves.Many start-ups who fail to have a referral program in place early on, may find themselves in trouble during economical hardships if their business is not a consumer need but a consumer want. Referred customers are less likely to seek cheaper or less reputable services even if the services offer them more discounted rates than you do. Customer loyalty can mean the difference between continued business and bankruptcy in more desperate economical times.Managing a Referral ProgramIt is vital to have a system for recording your referrals. If you fail to keep up with and keep in touch with your active referrers, you may find yourself in the position of having to do the footwork yourself. Cultivating referrals for your own business is a bit more difficult than having active referrers. The obvious difference being that an individual is expected to promote their own business, services and products. Referrals that come from business owners or employees can appear as biased as it can come. However, having others working to refer your business because of their own satisfaction with your services, is a much heavier talking point, and more likely to bring in the new consumers.In order to properly manage a referral program, you should have some method for recording each referral you receive. Keeping a file or document of recorded information will also be vital when it comes time to pay out any referral bonuses or awards. The best way to ensure the management of your referral program continues to run smoothly is to make sure all employees in your businesses are trained on how to handle referrals that are incoming and outgoing. Keep a handy script around so that they too understand the right talking points for asking for referrals from current consumers or other businesses. Managing a professional referral program will require everyone to be on board.

Is the Video Games Shirts Industry Set to Get Bigger? | Video Games

The video games shirts industry is showing good growth and has now become a separate entity to video games. Because of the rising popularity of the shirts and t-shirts plenty of manufacturers who produce the games now also produce a number of spin off products including clothing. Also bona fide fashion manufacturers and labels are seeing a rise in the number of video game shirts that are being sold in all demographics. It used to be that only spotty teenagers would wear these shirts but now it is the case where the video game shirt is now trendy! And because of the new designs and fabrics that are being used, even the fashion conscious are wearing them. This trend is set to continue, as well as mass market designs are being produced from mainstream retailers. This means that other markets and niches are opening up for video gaming shirts, including funny video games shirts, retro video game shirts and game over shirts.There are also special limited edition designs available to buy. Because of the limited availability of these shirts we will soon be seeing collectable video gaming shirts in the near future, well that is if they are not already here. Imported designs from the far east are very popular in the rest of the world, where the logo or a certain iconic phrase from a game is written in Japanese. There is a certain kudos in wearing these shirts as most of the games tend to come from Japan. These are seen as authentic and the real deal.There are now different types of manufacturing methods to create these shirts which are sold through out the internet. Not just through video game retailers. Fashion retailers now have their own line in video game shirts so it will not be hard to buy a shirt.As this trend increases, the market will get bigger and bigger, more companies will get involved and the designs will get better and better. With more choice out there, however this does not always mean more quality. But the designs that we are seeing so far have been fantastic. Some online retailers which specialise in video game apparel, even offer a service for fans of this genre to submit their own designs, this means, designs wont be left to a few designers but will be in the hands of the people who have made these shirts popular in the first place, the customers.The most popular shirts have been the game over t shirts and some of the retro gaming shirts such as space invaders and pac man. Well if you still don’t believe me, take a look on the internet or in the shops nearby to see the multitude of shirts available. You will see video gaming shirts every where. What all these shirts have in common, they all tend to have a simple design, capturing an iconic image from a game, it seems the more simpler a design, the more popular the shirt. Video gaming manufacturers have licensed their product to many different fashion retailers.
In summary what we are now seeing is a rapid growth in a market that has been adopted by a number of related industries.


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